Finding high-quality leads is the backbone of any successful roofing business. With increasing competition, relying solely on word-of-mouth or traditional advertising is no longer enough. That’s why many roofing contractors work with lead generation companies, they help roofing contractors connect with homeowners actively looking for roofing services. But with so many options available, which lead generation companies actually deliver results?
In this guide, we’ll break down the best roofing lead generation companies, their strengths, pricing models, and what makes them worth considering.
Top Roofing Lead Generation Companies
1. Inquirly.com
Best for High-Quality, Exclusive Roofing Leads
Inquirly.com is a top-rated roofing lead generation platform specializing in exclusive, high-intent leads. Unlike other services that sell the same lead to multiple contractors, Inquirly provides 100% exclusive leads, increasing your chances of closing more deals.
Benefits:
- Exclusive leads – no competition with other contractors
- Advanced digital marketing strategies for high-quality lead generation
- Customized lead packages based on your business needs
- Local and targeted roofing leads
💰 Pricing: Custom pricing based on your service area and lead volume.
2. HomeAdvisor (Angi Leads)
Best for High Lead Volume
Best for: Established roofing businesses looking for volume
HomeAdvisor, now part of Angi Leads, is one of the largest platforms connecting homeowners with contractors. They generate leads through paid advertising, organic search, and partner networks. HomeAdvisor offers shared leads.
Benefits:
- High lead volume
- Established brand trust
- Access to homeowner reviews
💰 Pricing: Pay-per-lead model, typically $15–$80 per lead, depending on location and job type.
3. Thumbtack
Best for Budget-Friendly Lead Generation
Thumbtack allows homeowners to post projects, and contractors can submit quotes. This platform gives roofing businesses control over which jobs to pursue.
Benefits:
- No expensive monthly fees
- Direct communication with homeowners
- You choose which leads to bid on
💰 Pricing: Pay-per-quote model, cost varies.
4. Modernize
Best for High-Intent Roofing Leads
Modernize connects roofing contractors with homeowners actively searching for roof replacements and repairs. Their targeted marketing approach ensures lead quality.
Benefits:
- Exclusive leads—no competition
- High-intent homeowners ready to buy
- Strong digital marketing strategies
💰 Pricing: Custom pricing based on volume and location.
5. ServiceTitan
Best for CRM & Lead Tracking
ServiceTitan is more than just a lead generation service—it’s a business management tool that includes lead tracking, marketing automation, and CRM features.
Benefits:
- Advanced automation tools
- Helps convert leads into booked jobs
- Ideal for scaling businesses
💰 Pricing: Custom pricing based on company size and features.
How to Choose the Best Roofing Lead Generation Company
When selecting a roofing lead generation service, consider the following:
✅ Exclusive vs. Shared Leads: Exclusive leads (like Inquirly.com offers) mean less competition, while shared leads may require aggressive follow-ups.
✅ Lead Quality: Some platforms filter for high-intent homeowners, while others generate general inquiries.
✅ Pricing Model: Pay-per-lead models work well for businesses with a flexible budget, while flat-fee services can offer more predictable costs.
✅ Customer Support: A good lead generation company should provide excellent support to help optimize your results.
Conclusion
The best roofing lead generation company for you depends on your budget, business size, and growth goals. If you’re looking for exclusive, high-quality leads, Inquirly.com is a top choice. For contractors needing high lead volume, platforms like HomeAdvisor and Thumbtack may be worth exploring.
Want to grow your roofing business with high-converting leads? 🚀 Inquirly.com offers customized lead generation solutions to help you land more roofing jobs. Get started today!